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Maximizing Impact: Expert Sponsorship Advisory for Your Brand

Sports and entertainment partnerships can be transformative – when done right. With a smart strategy, they elevate your brand and drive growth. But poorly chosen or executed engagements can drain resources and harm your reputation.


We specialize in sponsorship advisory – from strategy to execution. Our experienced team creates partnerships that amplify your brand and deliver measurable results. We take an objective, insight-driven approach to ensure the right fit for your business.


We support medium-sized and family-owned companies across Europe, with a particular focus on the DACH region and Italy, helping them succeed in the dynamic world of sports and entertainment marketing.

OUR SERVICES

Sponsorship validation

Assess alignment with your business goals to determine if a sponsorship makes strategic sense or not.

Benchmarking & best practices

Inform your strategy with industry insights and successful case studies to guide your approach.

Strategic planning & creative ideation

Create a roadmap for successful sponsorship(s) with S.M.A.R.T. specific goals and actionable tactics

Activation strategy

Maximise the value of your assets and bring your sponsorship(s) to life.

Rights negotiation

Secure the right assets at the best value.

KPI development
& measurement

Establish clear goals and track success through measurable metrics.

Internal capability building

Equip your team with the skills and knowledge to manage sponsorships effectively.

Portfolio assessment
& optimization

Evaluate and enhance your sponsorship portfolio for maximum impact.

OUR SERVICES

Sponsorship validation

Assess alignment with your business goals to determine if a sponsorship makes strategic sense or not.

Benchmarking & best practices

Inform your strategy with industry insights and successful case studies to guide your approach.

Strategic planning & creative ideation

Create a roadmap for successful sponsorship(s) with S.M.A.R.T. specific goals and actionable tactics

Activation strategy

Maximise the value of your assets and bring your sponsorship(s) to life.

Rights negotiation

Secure the right assets at the best value.

KPI development
& measurement

Establish clear goals and track success through measurable metrics.

Internal capability building

Equip your team with the skills and knowledge to manage sponsorships effectively.

Portfolio assessment
& optimization

Evaluate and enhance your sponsorship portfolio for maximum impact.

« Clear, analytical insights grounded in deep experience – paired with direct, actionable recommendations. Collaboration is straightforward and effective. »

Martin Baumueller

CMO Geberit Group, Switzerland’s CMO of the Year 2023

Football Match
Let’s discuss how we can best guide you!
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